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Mid Season Sale - Visit our website right now or visit us in stores to avail these exclusive discounts before everything runs out of stock.

Our website (www.elan.pk) is the only place for booking authentic Élan articles online. Available in less than two hours at 9pm (Pakistan Standard Time); A true Bedouin Treasure! A Vibrantly cheery chartreuse green is the canvas for ‘Mahrosh,’. Delicately ornamented with mirrors interspersed between thread and tinsel florals rendered in shades of aubergine, orange, moss and wild berry; the bold abstract design instantly commands attention. A kaleidoscope of Jewel hued borders featuring detailed tribal patterns on iridescent satin silk add a striking finishing touch. Paired with a fabulously flamboyant pure medium silk dupatta with a dramatically bold print, this vibrant and artistic design is bound to make you shake off the winter blues as you step into summer ready to make heads turn. Booking starts on 8th of April at 9pm only on our website (www.elan.pk) Launching in stores on 11th of April at 10am Maison Élan Lahore, 12 C, Main Gulberg, Jail Road Lahore Maison Élan Karachi, 24 Old Clifton Road, Neelam Colony Clifton Karachi Creative Director: @khadijahshah Photography: @nfkphotography Styling: @nitya.arora Jewelry: @valliyan @mascot_accessories @ennzdesignerjewellery #Elan #ElanLawn #ElanLawn2022 #ElanLawn22 #UnstitchedCollection #LuxuryUnstitchedLawn #QuintessentiallyElan #Lawn2022 #MaisonElan ##maisonélan #ElanOfficial #Bedouin #bedouinstyle #SummerLawn #Dubai #Lahore #Karachi

Our website (www.elan.pk) is the only place for booking authentic Élan articles online. Available in less than two hours at 9pm (Pakistan Standard Time); A vivid Persimmon orange canvas is set off with pearl white morroccon embroidery in ‘Reem.’ Inspired by indigenous craft, the design features exquisite embroidered borders on bewitching contrasting tones of azureblue, magenta plum and ruby red. Layered with motifs curated from multihued thread work to delicate mirror work, the borders create a beautiful kaleidoscope of colours and textures to create a layered and nuanced design that captivates all senses. This bold variant of ‘Reem’ comes paired with a quintessential Élan artisanal dupatta that depicts tribal motifs framed on all sides by a jewelled embroidered border and a self toned trouser; serving effortless Bohemian glamour to the Summer 2022 wardrobe of the avant garde Élan woman. Booking starts on 8th of April at 9pm only on our website (www.elan.pk) Launching in stores on 11th of April at 10am Maison Élan Lahore, 12 C, Main Gulberg, Jail Road Lahore Maison Élan Karachi, 24 Old Clifton Road, Neelam Colony Clifton Karachi Creative Director: @khadijahshah Photography: @nfkphotography Styling: @nitya.arora Jewelry: @valliyan @mascot_accessories @ennzdesignerjewellery #Elan #ElanLawn #ElanLawn2022 #ElanLawn22 #UnstitchedCollection #LuxuryUnstitchedLawn #QuintessentiallyElan #Lawn2022 #MaisonElan ##maisonélan #ElanOfficial #Bedouin #bedouinstyle #Summer

A blissfully ethereal design, ’Neziha’ features a celestial vanilla canvas layered with delicate floral embroideries in shades of fern, aureolin, mustard, lavender and ivory. The shirt is accompanied by borders depicting a finely detailed lace and a mosaic in dreamy hues of lemon, lavender, ivory and mustard. Paired with a diaphanous organza dupatta colour blocked in the faintest hues of vanilla, sage and lavender with a festoon of dainty embroidered flora on all four sides; this look will cater to easy, understated glamour for summer iftaar soirées. Creative Director: @khadijahshah Photography: @nfkphotography Styling: @nitya.arora Accessories: @valliyan @mascot_accessories @ennzdesignerjewellery @ara.lumiere #Elan #ElanLawn #ElanLawn2022 #ElanLawn22 #UnstitchedCollection #LuxuryUnstitchedLawn #QuintessentiallyElan #Lawn2022 #MaisonElan ##maisonélan #ElanOfficial #Bedouin #bedouinstyle #SummerLawn #Dubai #Lahore #Karachi

Midnight ebony serves as the base for sublime embroidered florals blooming in captivating shades of crimson, scarlet, olive and maize with illuminating accents of ivory. It is accompanied with a light as air dupatta that magically combines lace details with floral trellises to make a bold enchanting impact. Whether it's an al fresco lunch or an evening soiree 'Aireen' will make a sophisticated statement reminiscent of classical aristocratic style sensibilities. Creative Director: @khadijahshah Photography: @nfkphotography Styling: @nitya.arora Accessories: @valliyan @mascot_accessories @ennzdesignerjewellery @ara.lumiere #Elan #ElanLawn #ElanLawn2022 #ElanLawn22 #UnstitchedCollection #LuxuryUnstitchedLawn #QuintessentiallyElan #Lawn2022 #MaisonElan #maisonélan #ElanOfficial #Bedouin #bedouinstyle #SummerLawn #Dubai #Lahore #Karachi

Winter is finally here. For the coziest shawls and sumptuous Khaddar unstitched articles, be ready to book at 6pm on Saturday 8th of January. The epitome of ace craftsmanship in the breathtaking designs of ‘Mirage', Winter’21. The exquisite embroidery illustrates the distinct emotive and emblematic expression of the ten varied designs, imbuing them with an an aura of tribal regality. At Élan we use only the finest khaddar and karandi accompanied with 100% pure Pashmina wool shawls. A deep rustic winter colour palette forms the base of this timelessly elegant collection of the finest fabrics, the most deliberated details, and meticulous design. Designed for comfort and grandeur Élan’s mirage is a classically elegant collection for the ages.

On the left; Delicate and textured taankas, in shades of barn red, olive and fawn create tribal aari embroideries that contrast gloriously with the deep navy canvas of ‘Hera.’ Accompanied by a detailed embroidered neckline and a multi hued tukri border on the hem, this design creates a masterful boho Indigenous composition. The outfit comes paired with a sumptuous, artsy pure wool shawl to create the ultimate must have garment of the season. on the right; An incandescent, richly embroidered design ‘Athena’ features an exquisite kashmiri tapestry in shades of french beige and laurel green laid out in detailed, delicate and lightweight taankas. Rendered in deep garnet red, this look is accompanied by a stunning pure wool shawl with a traditional 18th century paisley shawl print pattern in vivid and unusual hues of oat, seafoam and rosewood. Athena - 3 pc unstitched Visit our website and subscribe for updates to get notified right away when there's a launch or promotion. Visit us in stores at the following location for advance bookings of this collection: Maison Élan Lahore, 11C, Main Gulberg, Jail road, Lahore Maison Élan Karachi 24 Old Clifton Rd, Block 5 Neelam Colony, Karachi. Samples will be available for viewing this coming week at the outlets. #Elan #ElanUnstitched #QuintessentiallyElan #ElanWoman #WinterCollection #ElanWinter2021 #ElanWinter ##élan #KhadijahShah #Mirage #ElanMirage #Mirage2021

Pre-booking starts at 6pm on Saturday, 20th of November online on our website and in-stores at the following locations: Maison Élan Lahore, 11C, Main Gulberg, Jail rd, Lahore Maison Élan Karachi 24 Old Clifton Rd, Block 5 Neelam Colony, Karachi. Complete collection will be available for viewing on Saturday with details regarding in-lays and delivery timings on our website at 4pm and available for pre-booking at 6pm (20th November 2021) Presenting seven distinctly exquisite designs, Élan Wedding Festive 2021 elevates unstitched luxury wear to ever new heights. Crafted from sumptuous fabrics in the dreamiest of hues, the collection landscapes an array of ornamental embroideries meticulously rendered stitch by stitch and further adorned with our signature 3D hand done embellishments utilizing pearls, crystals, gotta, sequin and appliqué. Styled in a multitude of silhouettes Élan’s Wedding Festive collection showcases versatility and an effortless glamour that will lend itself immaculately to the many festive occasions in the months ahead.